creative copywriting & coaching that gets things moving
Let us help you clarify your message and move your customers into action.
some of our clients & projects:
we will:
clarify your authentic message
generate creative content
implement strategy that amplifies it all
since working with 85+ businesses on their copywriting and strategy, we have seen powerful results:
Organic ranking on first page of Google for top keywords in their industry
Website rebrands that boost customer engagement and search-ability
Launches of email newsletters and marketing that transforms business
and so much more.
Set up a complimentary call to see how we could make YOUR words dance:
our specialties:
embodied branding + creative clarity
Get clarity on your messaging, branding, and the next direction you’re heading in with our Creative Clarity Sessions and VIP Days.
Websites
Rebrand or start from scratch! From SEO charged copy all the way to thoughtful design, let us help you create a web presence you are proud of that gets the results you need.
Email Marketing Launches
Let us create and execute a newsletter and email marketing strategy that nurtures your audience and boosts sales. Authentic and effective.
what we're committed to:
As your creative team, we’re committed to:
Integrity with Your Brand Messaging & Positioning. We’ll ensure that the content we create stays aligned with your message. If more clarity on your message is needed, we’ll help you get there authentically and clearly. We’ll also ensure that the content is positioned to best connect with your ideal customer and encourage them to take the next desired action.
Strategic & Intuitive Coaching. Where needed, we will offer a strategic eye and intuitive sense to best support a successful creation and delivery of your content. With 10+ years of experience as a coach and copywriter, tens of thousands of dollars invested in training with experts in business and marketing fields, and the embodied approach to creativity and business that my dance experience has provided, you will be guided to bring out your most brilliant, authentic, and powerful version of your voice.
Ethical and Justice-Informed Work. We consciously steer clear of manipulative, “bro marketing” type of tactics that feed on people’s fears and scarcity, and instead take a feminist approach that centers our clients’ and their customers’ humanity and integrity. Training in this area includes: Decolonize Your Business with Ber-Henda Williams, Trauma-Informed Mindfulness Training with Melissa Carter, and a Feminist Copywriting Certification with Kelly Diels, as well as continued reading, listening, and learning outside of formal trainings.
Producing Effective Copy & Content. And of course, you’ll walk away with written and video copy that ROCKS your business. We will be writing and creating from your voice, saving you hours of wasted time in front of a blank document or trying to piece together parts of the past. We look at writing in the same way we look at dance: a flow, a story, an expression of truth. And we’ll do everything possible to create that for you.
words from clients:
emails that are getting attention, selling services, and making launches much easier and fun:
Jess Grippo has helped me create inspiring content, claim my voice, and brainstorm creatively when I feel stuck. Her creative thinking, masterful copywriting, and brilliant subject lines have helped me grow my business and resonate with my ideal clients. I've sometimes hired copywriters who didn't get my voice. Not so with Jess. Because she is a true creative, she really is able to get my voice and help me stay true to my messaging.
Before Jess, I was not consistent in copywriting even though I'm a good writer. After Jess, I get excited about creating content for my email community and facebook. I value her work so much that I invited her to be a guest expert for my Women on Purpose entrepreneurial program. My clients rave about working with Jess and how their emails are getting attention, selling their services, and making launches much easier and fun!
- Terra Christoff, Ph.D, founder of Women on Purpose mentoring program for soul-aligned entrepreneurs
a website and tag line that captures EXACTLY what she does:
I was unhappy with my website for years because I didn't know how to express the truth of what I did. I'd been trying to create a tag line for years.
After two sessions with Jess, I had brand new copy for my homepage that stated EXACTLY what I did and the power of my work. I had a tagline that I loved, and I'd even changed the name of my business. All this by way of a powerful process that got me deep into who I really am and the truth of my work.
- Carla Savetsky, Holistic Women’s Health Expert
launched his email newsletter:
Loved working with Jess. She brought my words to life and made them dance on paper. In our sessions, I would share a ton of information from my passions to my life lessons and then afterwards, she would edit and probe on my thinking to then create beautiful copy that flowed and communicated the impact of my work.
Also Jess asked the right questions when I got stuck in my thinking or didn't know where to go with a concept. She helped to release and unpin some of my inner thoughts to get them on paper in a creative and clear way. Very thankful for her ability to listen deeply and to connect in a very authentic way.
- Larnell Vickers, Career Coach
designed her launch to boost enrollment with minimum effort:
Working with Jess and her team, you are getting a very skilled copywriter but also a savvy business coach. She gave me a great strategy for a recent launch that did not require me to exert a lot more energy and led to enrollments.
Jess is a joy to work with and the content I have created during our time together is being used in so many ways!
- Kadidja Yansane, Women’s Business Coach
pivoted her business and revamped her offerings:
My business, Studio Maya, was devastated by Covid. Though I switched to online classes and videos, my revenue was struggling and I was at risk of losing my space. In no uncertain terms, Jess reinvented my business. Not only did she come up with three programs that worked as soon as I launched them, but the programs were so unique to me and my studio.
For years, I had hired other people/companies to help me with social media and business development but none of them worked. Jess, on the other hand, captured the essence of my offerings and packaged them in ways that are in alignment with my vision and moral compass. She is a strategist with soul. She has a genuine love for helping others succeed. And she does all this with directness, playfulness and lots of grounded "YES!" energy.
—Maya Jocelyn, Founder of Studio Maya in Brooklyn NY
unblocked self doubt and created powerful copy for events and health programs:
In one clarity session with Jess I stepped into the safe space she opened up for me to freely share what means most to me about my work and message.
I laughed, I cried, and I broke through old limiting beliefs that were holding me back from talking about how connected our bodies, and our health is to the environment.
I'm so much more excited to put my fingers to the keys!! I'm thrilled to have Jess at my side to help me get clear AND creative with my own writing and also create copy for upcoming events and programs. Thanks Jess!
- Dr. Vivian Lord, ND, Naturopathic Physician
“…she ‘got me’ and who I am and then was able to get that across on paper.”
It was amazing working with Jess. I just loved that she "got me" and who I am and then was able to get that across on paper.
It was hard for me to put myself on a sales page, but she helped me do that really well. She took the time to hear what I needed and then very quickly produced it!
- Jennifer Forchelli, The Astro Therapist
finding the right words for her yoga business:
Jess has helped me multiple times with finding the right words to capture and then finesse for my own yoga and therapeutic offerings. It amazes me how it feels like a mini self care ritual to have Jess help me with copy. I always feel lighter and more aligned afterwards. Thank you Jess!
- Nicole Smith Levay, Somatic Yoga Therapist
about our founder
In addition to being the lead copywriter, marketing consultant, brand strategist, and creative coach for Words That Dance, Jess Grippo is also a dancer and creative writer. Her first book Dance With This Book: Start a Revolution With Your Body, Alone in Your Room was a self-published #1 Bestseller on Amazon and her work has been featured at TEDxNYU, Lincoln Center's Dance On Camera Festival, Women’s Health Magazine, Parade, The Chicago Tribune, Vulture Magazine, the New York Comedy Club, and more.
She has been coaching and copywriting for over a decade, supporting 85+ businesses in creating effective and unique websites, marketing strategies, and client communications. She has studied marketing, business, and copywriting with Joanna Lindenbaum, Kelly Diels, Danielle Leslie, and Ash Ambirge, to name a few.
Along the way she’s built her Dance Again business, guiding hundreds of people back into their bodies and creativity. Her decades of dance and performance experience combine to create a powerful, creative, and body-based approach to the way she coaches clients and cajoles their authentic voice into the world.